Sneak Peak Inside: M Beyond the Badge

Last year, Steve Saxty – author of the award-winning BMW by Design books – gave some M Chapter leaders an early look at his new project, M Beyond The Badge, and the presentation generated a great deal of excitement. It is an ambitious undertaking that has involved four months in Europe and more than 100 interviews with past and present M GmbH personnel. Before leaving, Steve also met with M GmbH’s executive management to discuss the structure of the books and their launch later this year.

Now he has offered to show us the books again – still very much a work in progress – well ahead of their end-of-year release. Steve would also welcome our input on finalizing the structure, pricing, and the special edition signed by Jochen Neerpasch. It is a rare opportunity to see behind the scenes as the definitive story of BMW M is brought together – and to help shape it. This is a must-see event for any M enthusiast.

BMW North America just released this video which is part of a series, many featuring M cars. You can also learn a little more about Steve and his existing BMW books here. Please join us for a fascinating opportunity to see inside BMW M like never before.

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Registration required via MSR, Zoom link will be sent out the day of the event to all registered members. This event is open to all current CCA members.

Not an M Chapter member yet? You can add M Chapter to your CCA account online or by calling the BMW CCA office at 800-878-9292.